Why Australian Venue & Retail Operators Are Switching from Deputy to Rostey
Emma Richardson
Head of Operations at Bloom & Co Retail Group
For years, Deputy was the default choice for Australian shift-based businesses looking to move away from Excel sheets. But as venue managers and franchise operators know all too well, software that was revolutionary a decade ago can become bloated, costly, and slow to evolve.
The Core Frustrations Driving the Migration
Over the past two years, operators across hospitality, retail, and healthcare have voiced similar friction points when managing teams on legacy platforms:
- Complex pricing & minimum tiers: Mandatory per-location minimums and escalating add-on costs for compliance engines.
- Slow AI auto-rostering: Auto-scheduling engines that take minutes to calculate or require tedious manual overrides.
- Clunky mobile workflows: Frustrating experiences for casual employees trying to claim open shifts or confirm swaps.
- High onboarding & support barriers: Lack of responsive local support during crucial weekend payroll cycles.
How Rostey Was Built Differently
Rostey was designed from scratch by Australian venue operators and software engineers who were tired of Sunday night spreadsheet marathons. Rather than tacking AI onto a legacy database, Rostey’s roster engine was engineered from day one around three key pillars:
1. True 1-Click AI Auto-Rostering
Rostey evaluates your forecasted sales revenue, historical footfall patterns, employee unavailabilities, certified skill requirements (e.g. RSA, First Aid, Barista Level 3), and Fair Work award rules simultaneously. The result is a completed, cost-optimal roster generated in less than 15 seconds.
2. Transparent Pricing With Zero Hidden Fees
Rostey offers simple per-user pricing with no setup fees, no multi-location surcharges, and complimentary data migration from Deputy or spreadsheets. You test everything free for 14 days without entering credit card details.
3. Flawless Xero & MYOB Payroll Sync
When a pay cycle closes, timesheets have already been audited against GPS clock-ins and facial photo records. Approving 50 staff timesheets takes under 2 minutes, and pay items push directly into Xero or MYOB with zero rounding errors.
Written by Emma Richardson
Head of Operations at Bloom & Co Retail Group
Passionate about modern workforce technology, Fair Work industrial relations standards, and helping Australian shift managers save hours every week on roster operations.